Create Subtle Pressure (Push) and Softening (Pull) in Your Real Estate Seller Negotiating Sessions In the context of negotiating a home sale, “push-pull” refers to a dynamic where the buyer and seller both exert pressure to gain an advantage. Rather than being an aggressive, win-lose approach, it is a strategic back-and-forth process of trading concessions […]
Why Creating Rapport is So Important Establishing rapport is the foundational first step in any Seller Negotiation. This step is crucial because it transforms the seller’s perception of the investor and lays the necessary groundwork for a successful, high-quality business transaction. In its simplest form, rapport is defined as a connection of friendship between two […]
The Foundation of Professional Success 1.1 The Investor as the Seller’s Doctor Successful investing requires adopting a professional, service-oriented methodology analogous to a medical doctor treating a patient. The investor must position themselves as “The Doctor” to the Seller’s problems. Sellers must perceive the investor as professional, well-educated, acting in their best interest, and bound […]
REISkills.com Negotiation Report Why the Upfront Agreement is Crucial After You Build Rapport With the Home Sellers The Instant Offer System requires a disciplined progression through defined steps. Establishing rapport is the first step, focused entirely on generating a connection of friendship and making the seller feel comfortable, often using the FORM approach. After the […]

