Strategies REI Hub

Welcome to the hub for strategies for Real Estate Investors!

We’re going to go through simple ones first and then more complicated ones later.

We’re going to start with buying strategies that are simple.

Unlock Your Potential: The Ultimate Guide to Real Estate Cash Strategies

Welcome, investor.

Whether you’re sitting on a pile of cash or you have none at all, the key to real estate wealth isn’t just your money—it’s your knowledge of how to use money. This training will dismantle the myths and give you a clear, actionable roadmap from foundational strategies to advanced, lesser-known techniques that seasoned pros use to build generational wealth.

Your journey starts with a simple concept: Find a deal that makes money. The capital will follow.

Let’s begin with the five fundamental ways to make money in real estate.

The Foundation: 5 Core Money-Making Strategies
These are the essential models every investor must master.

Choose your path or combine them for maximum profit.


1. The Quick Flip: Buy & Resell
The Strategy: Acquire a property low and sell it high—quickly. Your profit is the spread between your purchase price and your selling price, minus expenses (including taxes!).

How to Fund It:

Your Cash: The simplest way. All profit is yours.

Your IRA: Use a self-directed IRA to make the purchase. The profit goes back into your retirement account, tax-advantaged.

Private Lender: Borrow from an individual using a Promissory Note. You control the deal; they earn a fixed return.

Hard Money: Short-term, asset-based loans from professional lenders. Perfect for speed.

Joint Venture (JV) Partner: A partner provides the cash for a share of the profits.

Pro Tip: Speed is critical. The longer you hold, the more carrying costs eat into your profit.


2. The Zero-Cash Strategy: Wholesaling
The Strategy: You don’t buy the property. You secure a property under contract and then assign that contract to an end-buyer for a fee. Your capital is your knowledge and your ability to find a great deal.

The Contracts You Can Use:

Option Contract

Purchase and Sale Agreement (with an assignment clause)

Lease with Option to Purchase

Land Contract (in certain states)

Wrap-AITD (All-Inclusive Trust Deed)

Pro Tip: Wholesaling is a marketing and sales business. Your profit is your flipping fee, and your only risk is your earnest money deposit.


3. The Value-Add Play: Rehab & Retail
The Strategy: Also known as “fix and flip.” You buy a distressed property, use hard money or private funds to renovate it, and then sell it on the open market to a retail buyer at a premium price.

How to Fund It: This is almost always done with Hard Money, Private Lender Money, or a JV Partner’s Cash due to the short-term, high-risk nature of construction.

Pro Tip: Your profit is made on the purchase, not the sale. Buy right, budget your rehab accurately, and the profit will take care of itself.


4. The Wealth-Builder: 20% Down Buy & Hold
The Strategy: The classic long-term investment. You acquire a property, rent it out, and let the tenant’s payments build your equity while the property (hopefully) appreciates.

How to Fund It:

Your Cash / IRA Cash: Use your own funds for maximum cash flow.

Bank Financing: Traditional 20-25% down payment loans.

Private Lender / JV Partner: They provide the down payment or full purchase price in exchange for a share of the monthly cash flow and eventual equity.

Pro Tip: The magic is in the cash flow. Ensure the rent covers all expenses (PITI + maintenance + vacancy reserve) and puts money in your pocket each month.


5. The Investor's Crystal Ball: KNOW Your FHA Loan Limits
Why This is a Strategy: If you are flipping or retailing properties, your most likely buyer will use an FHA loan. These loans have maximum limits that vary by county. If your sale price is above the FHA limit, you drastically shrink your pool of potential buyers.

Action Step: Know your market’s FHA loan limit. Price your flips at or below this threshold to ensure maximum demand and a faster sale.

Resource: See the Official 2024 FHA Loan Limits Here

Congratulations! You’ve mastered the basics. Now, let’s elevate your game with advanced, high-impact strategies that separate the amateurs from the professionals.

The A-Z List of Advanced Cash Strategies


100% LTV - 'Subject-To' The Existing Financing
The Strategy: Acquire properties “subject to” the existing mortgage. You take over the payments, but the loan remains in the seller’s name. This is a powerful tool for deals where the seller has little to no equity but the property has strong cash flow.

The Key: The PITI (Principal, Interest, Taxes, Insurance) payment MUST be less than the market rent. Positive cash flow is non-negotiable. This strategy solves problems for motivated sellers with unwanted properties.


1031 Exchange - The Ultimate Tax Deferral Tool
The Strategy: Defer paying capital gains taxes by using the proceeds from the sale of an investment property to purchase a “like-kind” property. This allows your wealth to compound exponentially without being eroded by taxes each time you sell.

Think of it like a 401(k) for real estate: You don’t pay tax on the growth until you finally cash out, allowing a much larger pool of capital to work for you over your lifetime.


IRS Section 121 - The Primary Residence Exclusion
The Strategy: A powerful IRS rule that allows you to exclude $250,000 (or $500,000 if married filing jointly) of capital gains from the sale of your primary residence. To qualify, you must have owned and lived in the home for at least 2 of the last 5 years.

Resource: Cornell Law School: 26 U.S. Code § 121 | IRS Topic No. 701


The Master Move: Combining a 121 Exclusion with a 1031 Exchange
The Strategy: With meticulous planning, you can combine the tax-free exclusion of a 121 with the tax-deferral power of a 1031. This is advanced tax strategy at its finest.

Common Scenarios:

Convert a Rental to Your Primary Residence: Live in it for 2+ years, then sell and claim the 121 exclusion.

The Reverse: Convert your primary residence into a rental property, then later sell it and use a 1031 exchange to defer the gains above the 121 exclusion amount.

Warning: This requires expert advice from a CPA or tax attorney specializing in real estate.


Supercharge Your IRA: The Roth 401(k) Option
The Strategy: Don’t overlook your retirement accounts! A Roth 401(k) allows you to contribute after-tax dollars, with all future growth and withdrawals being 100% tax-free. This is a phenomenal hedge against future tax increases.

Why it’s powerful: Unlike a Roth IRA, a Roth 401(k) has no income limits and allows for much higher annual contributions ($23,000 + $7,500 catch-up for 2024). You can use these funds in a self-directed account to invest in real estate, and all profits flow back into your account tax-free.


Abandoned Houses: The Neighborhood Savior Strategy
The Strategy: Target vacant and abandoned properties. These are major headaches for owners (costs, liability, vandalism) and eyesores for neighbors. Your offer to solve their problem is incredibly valuable.

The Angle: You’re not just buying a house; you’re providing a solution. This positions you as a savior, giving you leverage to negotiate favorable terms, often with creative financing like Subject-To or Owner Financing.


Agreement for Deed (Land Contract)
The Strategy: You buy a property using an installment contract. You make a down payment to the seller and make regular payments directly to them. Title transfers upon final payment or refinance.

The Benefit: This allows you to control and cash-flow a property without needing bank approval. It’s perfect for buyers who can’t get traditional financing and sellers who want monthly income and are willing to act as the bank.


Untitled
The Strategy: An All-Inclusive Trust Deed (AITD) or “wrap” mortgage is a form of seller financing. The seller creates a new loan for you that “wraps” around their existing mortgage. You make payments to the seller, and they continue making their original payment.

Key Insight: This works well in deed of trust states (e.g., CA, TX, WA, CO, etc.). It allows a seller to offer financing even if their existing loan is not assumable. The seller earns a spread on the interest rate.


Creative Financing: Beyond the Bank
The Strategy: Understand the vast landscape of alternative financing to structure deals that banks won’t touch.

Seller Financing: The holy grail. The seller carries the loan.

Installment Sale: The seller allows you to pay them over time, deferring their capital gains tax. Learn More About Installment Sales

Lease Options: You control a property with a lease and an option to buy it later at a predetermined price.


Multifamily & Apartments: The Installment Sale Advantage
The Strategy: Small apartment buildings (2-4 units) are often owned by individuals who are terrified of a large tax bill from a outright sale.

Your Offer: Propose an installment sale. You make a down payment and make payments to the seller over 5, 10, or 20 years. This spreads their tax liability over time and provides them with steady retirement income. You get control of a cash-flowing asset with little money down.

Resource: Installment Sales: A Win-Win

Your Mission

This isn’t just a list; it’s a toolkit.

Your next step is to choose ONE strategy that resonates with your current goals, resources, and market.

Study it deeply.

Understand every risk and every nuance.

Then, go out and find a deal that fits.

The money is out there.

The deals are out there.

Now you have the knowledge to put them together.

Go get it.