Finding Tenant-Buyers for Lease Options
Ideas for Tenant Buyer (TBer) Marketing
* Door Hangers of Tenant Apartments
* Postcards to Tenants
* Letters to surrounding Property Owners ("Choose Your Neighbor Letter")
* Flyers where Tenants Shop or Frequent
* Radio Advertisements
* Car Magnetic Signs - Rent to Own Homes 555-1212 www.RTOAtlantaHomes.com
* Web Page Just for Tenant Buyers (see below)
Example Classified Ad in Newspaper
You can place an ad under the rentals section that will be noticed by people in the city you are working in; here's an example:
"Don't rent! Why rent when you can afford this home for only $2,000 down! Call now for details!"
To be more specific, you can write:
"Rent to own, beautiful 3 bedroom, one bath, huge kitchen, great schools . . .low down payment and no bank! Call now, 212-555-1212."
"FREE rent! Beautiful 3 bedroom, 2 bath, large yard, ready to move in/immediate occupancy . . . Call now 212-555-1212"
Now, those ads are assuming that you already have properties.
If you do not have any properties, you can say something to the effect of:
"Rent to own; several properties available. Call now for details, 212-555-1212."
or
"Rent to own, properties in (name of city,) low down payment and easy terms, no bank financing. Call now, 212-555-1212."
These are compelling words to people, and that is what you are looking for. You want to pull people's interest in with what you have to offer to get your phone to ring.
Again, use a cell phone number or pager and be efficient in writing down the names of people who call in.
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Website for Tenant- Buyers
We build simple websites and help with SEO (Search Engine Optimization) to help you get LOCAL Tenant Buyers.
Sample Wording-
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Why deal with Us?
* Exceptional & Customized Finance Program
* We welcome "Handy-Man" buyers.
* We welcome Self-Employed buyers.
* We welcome Good Tenants who want to upgrade and become homeowners.
* We welcome people with NO CREDIT or Marginal credit.
* Experienced and Trained Professionals
* We consider family circumstances on a case-by-case basis.
* Strict client confidentiality
Prices range as low as $199 fully built and $10 a month for hosting, including email address. 72 hour turn around.